---
title: Digging Deeper | How to Build an Maintain a Strong Employer Brand
description: Learn how to build and maintain a strong employer brand to boost your recruiting and retention efforts with insights from David and Julie Arsenault.
image: https://blog.randallreilly.com/hubfs/Create%20a%20Strong%20Employer%20Brand%20Digging%20Deeper.png
---

# Digging Deeper | How to Build an Maintain a Strong Employer Brand

[ David Arsenault ](https://blog.randallreilly.com/content/author/david-arsenault)

 September 10, 2024

![DIGGING DEEPER LOGO-1](https://blog.randallreilly.com/hs-fs/hubfs/DIGGING%20DEEPER%20LOGO-1.png?width=271&height=63&name=DIGGING%20DEEPER%20LOGO-1.png)

![](https://fast.wistia.com/embed/medias/te13bzb7o5/swatch)

 

#### How to Build Your Employer Brand

Focusing on your employer brand can be a great way to improve not only your overall recruiting results but your retention as well. But – it is very important to maintain consistency and of course, BE HONEST. To truly be effective, **the expectations your brand sets must match the reality of working for your company.**

So, how can you get started? Watch today’s episode and find out!

##### On Today's Show

| ![Dave on Blue BG](https://blog.randallreilly.com/hs-fs/hubfs/Dave%20on%20Blue%20BG.png?width=166&height=162&name=Dave%20on%20Blue%20BG.png) David Arsenault VP of Marketing *Randall Reilly* | ![Julie (on blue circle)](https://blog.randallreilly.com/hs-fs/hubfs/Julie%20(on%20blue%20circle).png?width=166&height=160&name=Julie%20(on%20blue%20circle).png) Julie Arsenault SVP of Strategy & Marketing *Randall Reilly* |
| --- | --- |

---

#### Time for the next step. Let's talk.

[Videos & Webinars](https://blog.randallreilly.com/content/tag/videos-webinars), [Digging Deeper](https://blog.randallreilly.com/content/tag/digging-deeper)

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